But Alaska's extreme winters and expensive, often unreliable internet connections helped keep the doors open at some of the state's Blockbusters.
As for the fate of that store, the future looks good.
From 9,000 stores to just one. The last survivor, which will probably be made into a museum of the 90's one day, is located in Bend, Oregon. According to Deadline, at Blockbuster's peak it had "more than 9,000 stores, half outside the USA, and employed more than 84,000 people worldwide".
The past few years, however, have seen most - and now all - of the remaining Alaska Blockbusters issue their last late fee. But the way people consumed their movies drastically changed in the 21st century.
"We regret to inform our customers that Blockbuster Video will be closing both the College and Debarr stores starting July 16th", read a note from Blockbuster Alaska District Manager Kelli Vey and General Manager Kevin Daymude. The video rental chain once flourished throughout the country, but eventually filed for bankruptcy after streaming took hold of the American consumer. Blockbuster stuck around as a brand name after the stores closed as a streaming service called Blockbuster on Demand, but that ceased operations in 2015. In 2013, the store said it would shut down 300 stores and cut 3,000 jobs.
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Daymude says the buzz from the Oliver connection brought business to the store.
"Thank you for sticking by us throughout all these years", Daymude and Vey wrote on Facebook.
"It's always kind of a kick in the trousers every time we close a store", explained Payne.
"Alaska had always been - I always thought they'd outlast us", she said.
We imagine you're now wondering where the last Blockbuster in the United States is. We hope to see you at our stores during the closing, even if it's just to say 'Hello.' What a great time to build your media library and share some Blockbuster memories with us.