Closing in with terrifying winds of 130 miles per hour (215 kph) and potentially catastrophic rain and storm surge, Florence is expected to blow ashore Saturday morning along the North Carolina-South Carolina line, the National Hurricane Center said.
Although the storm has been designated Category 3 rather than 4, emergency services were warning it could hit the coast with the force of a "Mike Tyson punch."
Florence exploded into a potentially catastrophic hurricane Monday as it closed in on North and SC, carrying winds up to 140 miles per hour (220 kph) and water that could wreak havoc over a wide stretch of the eastern United States later this week.
"Today's the day", Jeff Byard of the Federal Emergency Management Agency said Wednesday.
The storm is expected to make landfall early Friday morning near Wilmington, North Carolina.
In a news release Wednesday, Gov. Nathan Deal says the state "is mobilizing all available resources to ensure public safety ahead of Hurricane Florence". Potential threats from hurricanes include powerful winds, heavy rainfall, storm surges, coastal and inland flooding, rip currents, tornadoes, and landslides. Florence is now expected to make a slightly earlier arrival near the border of North and SC early Friday. Officials are warning that the hurricane could become a multiday event as it slows down before making landfall.
Hurricane Florence has changed course, according to the latest weather models.
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Hurricane Florence put a corridor of more than 10 million people in the crosshairs Wednesday as the monster storm closed in on the Carolinas, uncertainty over its projected path spreading worry across a widening swath of the Southeast.
Officials say Hurricane Florence is likely to make landfall in southeastern North Carolina near the SC border.
Evacuations were imposed for parts of three East Coast states Tuesday as millions of Americans prepared for what could become one of the most catastrophic hurricanes to hit the Eastern Seaboard in decades.
Many North Carolina residents say, they don't want to leave.
"There's really not a lot of good news", NOAA flight director Paul Flaherty said on "Shepard Smith Reporting". Most other beachgoers were long done. But despite that, bad things can happen when you're talking about a storm this size.
Despite the potentially devastating hurricane being downgraded to category two on the five-step Saffir-Simpson scale, the governor of Georgia has joined his counterparts in Virginia and the Carolinas in declaring a state of emergency. "You feel like you should have already left".